Higher Ed Branding in The Grand Canyon State Considering its placement within the United States, I did not expect Arizona to have as many higher ed institutions as it does - let alone a fresh range of visual diversity in their brand identities. The Arizona community...
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Higher Ed Brand Identity: Virginia
Higher Ed Branding in The Old Dominion Vermont's population is under one million people, nearing 640,000. It is a small state. But, despite its population, it still has 17 higher ed institutions. The brand marks representing these institutions fall within the typical...
Higher Ed Brand Identity: Kansas
Higher Ed Branding in The Sunflower State It's always a cool experience to visit colleges and universities in another state and see how they implement the various brand applications. I had a great opportunity to speak at a conference at Pittsburg State University in...
Higher Ed Brand Identity: Wisconsin
Higher Ed Branding in The Badger State Looking at the collection of institution logos from Wisconsin, I feel refreshed. The logos in this archive have a diverse range of aesthetic style, design strategy, and icon usage. In consideration of that diverse range, there...
Higher Ed Brand Identity: Wyoming
Higher Ed Branding in The Equality State What at first felt like a shocking lack of higher education institutions in Wyoming soon settled into a clear acceptance given the population characteristics and overall rural way of life in Wyoming. A cursory glance at...